Shot on RED with Zeiss primes and a slider. We shot this series working very closely with Search Influence to build an image for the company.

SEARCH INFLUENCE Optimizes Potential

Growth is good. But the right kind of growth is the difference between good and great.

Call it what you will, your growth engine, your flywheel, your hedgehog, they all mean the same thing: the area of your business in which you can be an industry leader or even among the best in the world.

That’s the opportunity each business has, and together we will work to optimize your potential!

We don’t accept mediocre. Our clients rely on us to build their businesses, and we know we can’t do that without their commitment to excellence and growth.

From humble beginnings in a spare bedroom, we have grown to be a nationally recognized expert in digital marketing. Our clients get results that significantly change their businesses.






Will Scott – CEO & Co-Founder

Will Scott is a recognized leader in digital marketing, credited for coining the phrase “barnacle SEO” in 2008. A full-time faculty member of Local U, Will is a contributor to some of the most popular online journals and is frequently invited to present at conferences hosted by marketing associations as well as those in other industries. His speaking engagements have included the Certified Contractors Network, Louisiana Dental Association, National Association of Senior Move Managers, PubCon, SMX, and others.

With a degree in Architecture from Tulane University, Will is a professionally trained problem solver whose eye is always on the bigger picture. Naturally curious, Will has yet to meet a business or a person whom he’s not interested in learning more about.

Since putting his first website online in 1994, Will has led teams responsible for creating thousands of websites for business, building hundreds of thousands of pages in online directories, and delivering millions of visits from searches. At Search Influence, Will directs the teams of dedicated professionals who optimize your potential!


Angie Scott – COO & Co-Founder

Along with her husband Will, Angie Scott co-founded Search Influence in 2006. As COO, Angie leads the operations, finance, account management, and administrative teams. She received a degree in Accounting at Loyola University New Orleans before working with multiple tech startups in New Orleans.

In 2014, she completed the Goldman Sachs 10,000 Small Businesses program designed to help growing businesses accelerate their growth. In 2015, Angie was honored as a City Business Woman of the Year. She’s proud that over 70% of the Search Influence staff are women, including a majority of the company’s leadership. In her free time, Angie enjoys exploring Uptown New Orleans with her two boys (three if you count Will).